TCS Teams Up with Salesforce to Drive AI-Driven Growth in the Semiconductor Industry

Transforming Sales and Service Through AI-Powered Insights

TECHNOLOGYTECH TALES

Sourav

2/21/20251 min read

Tata Consultancy Services (TCS) has joined forces with Salesforce to revolutionize the manufacturing and semiconductor sectors by leveraging artificial intelligence (AI) and cloud-based solutions. This strategic partnership aims to unlock the full potential of data, optimize sales processes, and enhance customer service efficiency.

TCS has introduced three key initiatives as part of this collaboration. The Semiconductor Sales Accelerator is designed to boost sales performance by utilizing data-driven insights. Seller for the Future empowers businesses with near real-time analytics, predictive insights, and personalized recommendations to enhance decision-making. Additionally, the Digital Field Service solution equips technicians with live data, predictive maintenance capabilities, and optimized scheduling, ensuring seamless service operations.

By integrating AI-driven tools, TCS and Salesforce aim to address one of the biggest challenges enterprises face—data silos that hinder effective AI adoption. With vast amounts of business data often scattered across unstructured systems, this partnership will streamline operations, allowing companies to extract valuable insights and improve overall efficiency.

According to Prashant Shirgur, Global Head of Enterprise Solutions for Technology, Software, and Services at TCS, access to real-time, accurate information is crucial in today’s fast-paced semiconductor industry. He emphasized that TCS Crystallus on Salesforce will empower sales teams with intelligent tools, enabling them to engage customers more effectively, accelerate sales cycles, and drive revenue growth.

With AI playing an increasingly critical role in business transformation, this collaboration between TCS and Salesforce is set to redefine how semiconductor and manufacturing companies approach sales and service in an evolving digital landscape.